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  • Home
  • Executive Briefing
    • Vision 2030
    • Principles of Responsible Research
    • Science for Better Business and a Better World
  • Position Paper
    • Current Business School Research Eco-System
    • Principles of Responsible Research
    • Possible Actions
    • Conclusion: Science for a Better World
  • Actions
    • Dare to Care Scholarship
      • 2025 Dare to Care Scholarship Information
      • Scholarship Winners
      • Philosophical Foundations of Responsible Research
    • RRBM Honor Roll
    • Awards
      • Responsible Research in Management
        • 2025 “Responsible Research in Management” Award Call
        • 2024 “Responsible Research in Management” Award Winner Announcement
      • Responsible Research in Marketing
      • Responsible Research in Operations Management
      • Responsible Research in Finance
        • EFA Best Paper Prize in Responsible Finance
        • The Moskowitz Prize
    • Events
      • 2025 Responsible Research Summit
      • 2024 Responsible Research Summit
      • Inaugural Asia-Pacific Responsible Research Summit
    • Exemplary Practices
      • Category 1: Initiatives on improving research relevance
      • Category 2: Initiatives on improving research credibility
      • Category 3: Initiatives on improving the accuracy of research contribution assessment
      • Journal Practices
    • Commitments
    • Impact Scholar Community
  • Community
    • Founding Members
    • Co-signers
    • Partners
    • Endorsers
    • RRBM Fellows
    • Pioneering Institutions
    • Join & Support RRBM
      Endorse the Position Paper
      • Individual Endorsement
      • Institutional Endorsement
  • Resources
    • Books & Reports
    • Journal Special Issues
    • Articles
    • Media News
    • Videos & Podcasts
    • Blog
      • COVID-19 Insights from Business Sustainability Scholars
    • Newsletters
  • About Us
    • Governance
      • Working Board
      • Executive Committee
      • Legal Status
        • Bylaws
        • IRS Approval
    • A brief history of RRBM
    • Yearly activities
    • Chronology
    • Minutes of the meetings
    • Contact Us

Daily Archives: February 2, 2018

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“Life is Too Short”
…to focus on research that has no potential for impact
Mary Jo Bitner

BlogBy Mary Jo BitnerFebruary 2, 2018

Recently, I had the distinct privilege of talking to and mentoring PhD students from all over the world at a PhD Consortium on service research held at the School of Management at Fudan University in Shanghai, China.  I talked to this group of nearly 100 business school PhD students and junior faculty about doing problem-based,…

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