“Factors affecting the study of important marketing issues: Implications and recommendations”
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- “The study of important marketing issues: Reflections”

“Factors affecting the study of important marketing issues: Implications and recommendations”
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Strathclyde Business School
University of Strathclyde Business School, UK
“A place of useful learning”
College of Business
Colorado State University, USA
Implementing “Business for a Better World” though Research with Impact
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